Branding Design Writing
Creating a character driven brand to teach children about the importance of saving water
Our client wanted to start children thinking about water saving from an early age, so we designed and developed a schools education micro site based around a water saving ‘superhero’ character Tapstar that we created.
We worked with illustrators to create the character graphics as well as a series of educational diagrams and illustrations. We also worked with a specialist education company to create a suite of curriculum-based teacher resources for children aged 5-12, which later became the subject of a spin-off stage show.