Branding UX Design Build
Quality Pork Charter
Creating a new website and knowledge base for a national quality assurance scheme
![Pigs in blankets](https://ooda.uk/wp-content/uploads/2022/09/qpc-hero.jpg)
The Quality Pork Charter provides assurance to retailers and consumers about pig welfare, food safety, integrity, provenance and traceability of the products that members produce.
![Quality Pork Charter home page](https://ooda.uk/wp-content/uploads/2022/09/qpc-home-cropped.jpg)
![Couple shopping](https://ooda.uk/wp-content/uploads/2022/09/consumers.jpg)
![](https://ooda.uk/wp-content/uploads/2022/09/charterRosette.png)
The Charter is the standard that sits behind the widely recognised and trusted Red Tractor consumer logo for pork and pork products
![Quality Pork Charter content page](https://ooda.uk/wp-content/uploads/2022/09/qpc-about-long.jpg)
Alongside promoting Charter membership, the new website provides a comprehensive knowledge base for participants to access before and during audits.
![mobile version of home page](https://ooda.uk/wp-content/uploads/2022/09/qpc-mob-home-545x1024.jpg)
![mobile version of content page](https://ooda.uk/wp-content/uploads/2022/09/qpc-mob-about-545x1024.jpg)
![mobile version of rules page](https://ooda.uk/wp-content/uploads/2022/09/qpc-mob-rule-545x1024.jpg)